Tuesday, July 24, 2012

Hey everyone!

I wanted to share a new slogan called
"Swipe, Smile, Share" for Sovereign Bank.

"From real people on YouTube, they've curated lighthearted videos to make you smile based around the theme of money. Very different from your typical bank campaign.

Here are 3 cute videos (a cat who thinks he's a pirate, a cute stop-motion animation from coins, and a shopping baby)." My favorite was the animation from coins-very clever.

Here are the fun videos! They are all very short and fun to watch. Enjoy!

Baby Does Her Grocery Shopping: http://www.youtube.com/watch?v=p_PyWkMVSyY

Thanks for checking them out. Tell me your favorite!


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